Elevating Furniture Customization: Introducing the Firma Configurator by HBF and BitReel
In today’s fast-paced design industry, the ability to swiftly and accurately customize products is a game-changer. Recognizing this need, HBF has partnered with digital strategy and consulting firm Digby and tech startup BitReel to introduce the Firma Configurator—a cutting-edge digital tool that redefines how designers and representatives interact with HBF's new Firma table collection. This powerful configurator is set to streamline product specification and customization, delivering an unmatched experience for users.
Revolutionizing the Specification Process
At its core, the tool offers an intuitive interface that allows users to explore the extensive range of sizes, finishes, and configurations available in the Firma collection. This user-friendly design ensures that anyone, regardless of their technical expertise, can effortlessly visualize and select their preferred table specifications. Whether you’re a designer working on a large-scale project or a representative handling multiple client requests, the configurator simplifies every step of the journey.
A Visual and Interactive Experience
One of the standout features of the Firma Configurator is its advanced rendering capabilities. As users make selections, they can see real-time visualizations of the table, complete with different finishes and configurations. This interactive experience not only aids in decision-making but also ensures that the final product aligns perfectly with the client’s vision.
Despite its simplicity on the front end, the configurator handles complex data and processes behind the scenes. This ensures that the user experience remains smooth and hassle-free, even as it processes vast amounts of customization options.
Instant Pricing at Your Fingertips
In the world of design, time is of the essence. The Firma Configurator addresses this by providing instant pricing for any selected configuration. Gone are the days of waiting for back-and-forth communication to receive a quote. Instead, users can see cost estimates immediately, allowing for quicker decision-making and a more efficient workflow.
Customizable and Data-Driven Precision
The Firma Configurator is more than just a pretty interface—it’s a robust, data-driven tool. Built with a sophisticated content management system (CMS), it allows HBF to easily update product information, pricing, and configurations. This ensures that users always have access to the latest offerings and pricing, keeping the tool relevant and reliable.
Furthermore, the configurator incorporates product rules that prevent the selection of configurations that are not feasible or producible. This feature adds an extra layer of accuracy and reliability, ensuring that all configurations are valid and manufacturable.
Additional Features and Highlights of the Firma Configurator
- Downloadable PDF: Generate a clear, detailed PDF with all specifications.
- Easy Sharing: Email or share specifications directly from the configurator.
- Self-Service: A digital tool designed for easy, independent use. Configurations are saved as a link and changes can be made later, all on your own.
- Interactive Material Options: Experiment with all of Firma’s materials to find the perfect match for your project.
Explore the Configurator: Discover the features and start customizing here.
Listen to the Podcast: “Barriers to Entry”
The importance of visualization tools is a hot topic in the design industry. Annie Ming, Marketing Lead at HBF, and Cosmo Krames, CEO of BitReel, discuss this crucial trend with Bobby Bonett, Chief Growth Officer at Sandow Design Group, and Andrew Lane, Co-founder of Digby and Interior Design Magazine’s MAD Awards. Tune in to learn more about how these tools are transforming the design landscape!
Listen to the Podcast: Check out the full conversation here.
